Comparative research

During the research, I made a short film. In the short film, I made a comparison between black and white sequences and colored sequences, in order to test the audience. I put this short film on the internet, and send the questionnaire to 30 people who are general audience, ask them watch the film and get some feedback from them.

Most people thought that the colorful things bring people happier feelings. Compare with the black and white part, some people think it's not suit for the story, so the images with black and white looks a little bit strange, and some people can not be attracted with the black and white images. Some other people think that black and white part is more silent, dark and deep. They feel like some bad things will happen.

Compare with The kaleidoscope part and the green screen part. I found that the viewers can't focused on massive no meaning colors for long time, they don't know what objects is this color on. During the kaleidoscope part, most viewers confused about what is it, and after a short period, they feel boring. Compare with the specific color (like the green screen part, colors on an objects, although it is not very natural), but the audience can continue to stay in the story and they will not feel bored very easily.